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Voice search

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Trends to Watch in Digital Marketing for 2023

As digital marketing continues to evolve, businesses must stay up-to-date with the latest trends to remain competitive and relevant. Here are some of the top trends to watch in digital marketing for 2023: Artificial Intelligence (AI) and Machine Learning: AI-powered tools and machine learning algorithms will continue to transform digital marketing, enabling marketers to automate …

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Voice Search: Is Your Brand Ready?

“Hey Alexa, when was voice search technology invented?” Voice search technology might seem like a very recent advancement. However, IBM introduced the first digital speech recognition tool in 1961, followed by companies like Carnegie Mellon and Microsoft, but it wasn’t until 2011, when both Apple and Google introduced their voice assistants (Voicebot.ai), that the technology …

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